Web Design

What is web design?

With the ever-increasing advancement of technology, nowadays, advertising through old methods is not enough and having popular online commercials and content optimization is much needed for any business. Web design is considered to be a requirement for any short or long-term digital marketing plan. Web design, is in fact a combination of creativity, innovation, science and experience, which can be coordinated with graphics to beautify the appearance of any web page.

The importance of web design

Hundreds of websites are designed daily, many of which belong to similar business knowing each other as competitors or even rivals. So the uniqueness of website aesthetics is what sets a unique website apart from every other regular websites.

Of course, there are other technical matters that are deemed to be very important in the process of professional website design but at first glance, the overall design and graphics of a website are what capture the eyes of business target audience.

Types of web design

Corporate web design

Corporate sites are designed based on the company and management goal. To finalize this process, visitors need to be converted into customers. A company website should be able to act as a catalog of the best products or services of the company. Corporate websites can be used as tools to increase the credibility of the business.

Online shop web design

With the advent of ecommerce, many stores have added online platforms to the business which provides access to reliable payment plans for the customers. A well-designed online store has its products arranged in the best way possible and therefore, provides an easier shopping experience for its customers.

With the rapid growth of online stores, the customers desire to take on online shopping has also increased. As soon as some buyers feel the business is trustworthy, they would rather shop from home than going to the actual store. If a business is willing to get ahead of its competitors, it is essential to own its online store which pertains its audience.

Web design with Amina Group

Although transitioning from the traditional sales techniques to the new ecommerce market might seem like a lot of work, there is nothing to be worried about. Now that a business is familiar with the value of online marketing, all the managers need to do is figure out how to enter the digital world and surpass the competitors.

In order to achieve this goal, Amina Group will provide a reliable platform and well thought out action plan for its clients.

Amina Group consists of a professional and experienced team who specialize in web design and search engine optimization (SEO). The team has been active in digital marketing field since 1998 and will guarantee its clients their desired website that is in harmony with SEO parameters.

Amina’s strategies for professional web design

Keeping up to date with the latest digital trends

Amina team pursues the process of web design in accordance with the latest global standards and online trends. The algorithms of different search engines especially Google must be taken into consideration while building a credible website. In addition, the site content and its format must be optimized based on SEO strategies.

Utilizing creative graphics

Color harmonies, high quality imagery and content placement on different web pages are what graphic designers specialize in. Amina Group is obligated to make great use of the services that its graphic department provides. The graphic designers at Amina prioritize to bring the vision to life while advising businesses on what works best for them visually.

Responsive design

In addition to desktop, your web pages must also render well on other electronic devices such as smartphones, tablets, etc.

With the increasing use of mobile phones by internet users all over the world, it only makes sense for each web design to be adjustable to different types of screens. It is important to note that more than 50% of internet users visit web pages via cell phones or tablets.

A responsive design makes for a better user experience by taking away the need for additional zooms and scrolls.

Site speed

Another important factor in web design that needs to be considered is site speed. Optimized content of website increases its functionality.

An important criterion of internal SEO is the loading speed of a website. Fast loading time will result in the usability and therefore, popularity of a website.

The impact of web design on businesses

Small or large business; having a website in today digital world is a must. Many business owners are still using traditional methods to increase their sales while the majority of customers are spending most of their time online. For these group of clients, a website will act as an online office which satisfies customer needs 24/7. Utilizing the options that an online presence offers is the best way to win over new customers.

Web design costs

Web design cost of different types of websites is different. A web design cost is determined based on the client vision of the website, the services they require and their preferred CMS.

Naturally, a customized website which is unique to the brand is going to cost more than a regular website.